Dr. Nguyen Vu Hieu Trung

Dr. Nguyen Vu Hieu Trung – Head of Business Administration/ Full-time Lecturer
School of Economics and Business Administration
Email: trung.nguyen@ttu.edu.vn
 Website: https://www.researchgate.net/profile/Nguyen-Trung-52

Teaching field:

Marketing, Business Administration, Human Resources, Soft Skills.

Research area:

Behavior, Market Research, Management.

Scientific publication

  • International Publisher

1) Impact of Destination Image Factors on Revisit Intentions of Hotel’s International Tourists in Ba Ria Vung Tau, the mediating role of positive word of mouth

International Journal on Recent Trends in Business and Tourism Vol. 3 (2) 2019 

2) Predicting Customer Engagement Behavior: The mediating role of hotel functional quality in the Vietnamese Hotel industry

DOI: 10.1504/IJSOM.2020.1003531 6 International Journal of Services and Operations Management – 2019 (Scopus Inderscience Publisher)

3) Influencing Factors of Customers’ Behavioral Intention within Malaysian Restaurants 2021

City University eJournal of Academic Research (CUeJAR) e-ISSN : 2682-910X CUeJAR

4) An Evaluation on the Competitiveness of Private Enterprises in BA RIA-VUNG TAU 2021

City University eJournal of Academic Research (CUeJAR) e-ISSN : 2682-910XCUeJAR

5) Determinants of Customer Engagement Behavior in Hospitality Industry: Evidence from Vietnam 2022

Int. J. of Business Environment (IJBE-77761) – Scopus Inderscience Publisher DOI: 10.1504/IJBE.2022.10048688

6) University Administration Models in the World Proposed for Vietnam University

International Journal of Innovative Science and Research Technology, ISSN No:-2456-2165 ; DOI : https://doi.org/10.5281/zenodo.7847872

  • Vietnamese Publisher

7) Tuyển chọn nhân sự: chọn người có năng lực hay người có giá trị

Tạp chí Châu Á Thái Bình Dương 02/2023